How can Radar help organizations make intelligent decisions?

Swapna M
2 min readMar 29, 2017

Radar democratizes insight into the world’s information, allowing organizations to make better decisions.

Data science is not enough. We need data intelligence too.

There is definitely a humongous quantity of unstructured data around us. However it is difficult to make sense of it all because the human brain is poorly equipped to “join the dots” and create connections between hundreds or thousands of data points.

Google is immensely time and effort in-efficient and lacks proper analysis tools. And other analytics’ tools are complex, expensive and constrained to the marketing or data analysis departments.

Hence Radar was born out of the need to time-efficiently understand complex data sets and derive key insights out of them.

How does Radar function?

  1. Access the data

Retrieve relevant results from the data sources through a search query tool

2. Explore the data

Conduct ‘Horizon-scanning’ on your data-set through an exploratory tool

3. Refine the data

Narrow down your data-set from the humongous volume through filter tools

4. Analyze the data

Segregate data into manageable cohorts through labels and sentiments

5. Generate insights

Derive insights through user friendly visualizations & clustering algorithms

Some of the use-cases Radar caters to

  1. Monitor your company and competitors
    Explore news relevant to your brand, find narrative behind your data and stay ahead of the competition
  2. Industry analysis
    Analyze an industry and find out the relevant trends
  3. Monitor real-time events
    Find narrative on worldly events
  4. Risk & Reputation monitoring
    Monitor the risks associated with your brand to employ intelligent reactions
  5. Explore data to answer some big questions
    Our newest addition, network graph, helps you to summarize voluminous data within a matter of minutes, to answer some macro-questions

Would you like to try Radar?

Visit us at radar.klood.com or get in touch with us at info [at] klood [dot] com

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